Skip to main content

Start with SIM. Articulate to UNSW Sydney Online. Up to 35% fee savings.*

Experience the career-defining difference of UNSW Online, a leading Australian university, through a unique scholarship program.

Start your study with Singapore Institute of Management (SIM) E-learning. Articulate to UNSW. Receive up to 35% fee savings on a prestigious master's degree. 

*Terms & conditions apply. 

Download our program guide

Explore more detailed information on our programs, including:

  • Fees
  • Entry requirements
  • Program descriptions
  • SIM articulation pathways

By submitting this form you agree to be contacted by SIM E-Learning and UNSW regarding furthering your education. Privacy Policy

  • Current Step 1
  • Step 2
  • Step 3
  • Complete

Overview

The online Master of Analytics is a comprehensive program designed for ambitious working professionals that are looking to develop advanced analytics capabilities and apply data-driven decisions. This program provides students with the expertise to influence business decisions, leverage career opportunities and gain skills that can be applied across all industries.

*Program duration subject to course availability in the academic calendar

 

Why study with us?

UNSW’s Master of Analytics is one of Australia’s most comprehensive postgraduate programs in data analytics, designed to be completed 100% online in an accelerated format.

The program offers flexibility to tailor your learning experience to your goals. Choose from a range of electives or specialise in Marketing Analytics or Human Resource Analytics to gain deeper expertise in your chosen field.

As Australia’s top university in Business and Management* and a global top 20 university**, UNSW provides the academic excellence and industry relevance that employers seek. Graduate ready to excel in high-impact roles with the support of a fully online, flexible study format that fits seamlessly into your life.

*QS World University Rankings by Subject, 2025
**QS World University Rankings, 2024–2025

Duration
SIM: 8 - 16 months, part time / UNSW: 12 - 15 months, part time

Courses
12

Intake
Jan, Mar, May, July, Aug, Oct

Program code
8437

In a first-of-its kind scholarship program, the UNSW Sydney Online Award offers up to 35% fee savings for a master's degree.

 

First complete a Graduate Certificate or Graduate Diploma with SIM E-Learning. Articulate to UNSW Online to complete the remaining courses for a master's degree.

 

Save up to 35% in total versus undertaking the full UNSW master's degree, from start to finish.

4 + 8 Analytics Pathway to General Analytics 

Start at:
 

SIM Graduate Certificate in Analytics
Complete total of 4 courses

Articulate to:
 

UNSW Master of Analytics (General Analytics)
Complete total of 8 courses 

Complete 3 core courses:

  • Data Analytics: Systems and Processes
  • Data Privacy, Data Ethics and Governance  
  • Data Visualisation  

 

Choose 1 elective:

  • Emerging Technologies
  • Principles of Programming (Python)
  • Predictive Analytics
  • Cybersecurity Management 

Complete 5 core courses:

  • Introductory Data Analysis  
  • Database Management  
  • Managing People, Analytics and Change
  • Predictive Analytics*
  • Principles of Programming

 

Choose 2 electives:  

  • Analytics and Business  
  • Analytics and Consulting  
  • Decision Making in Analytics*  
  • Financial Modelling*  
  • Foundations of Marketing Analytics*  
  • Human Resources Analytics*  
  • Managing Customer Analytics*  
  • Social Media and Digital Analytics  

 

Complete capstone course:

 

Capstone**  


* These courses have a pre-requisite: Introductory Data Analysis.  

** These courses have a pre-requisite of 6 courses.  

4 + 8 Digital Marketing Pathway to General Analytics 

Start at:

 

SIM Graduate Certificate in Digital Marketing
Complete total of 4 courses 

Articulate to:

 

UNSW Master of Analytics (General Analytics)
Complete total of 8 courses

Complete 3 core courses:

  • Customer Behaviour and Analytics  
  • Data Privacy, Data Ethics and Governance  
  • Marketing in a Digital World 

 

Choose 1 elective:

  • Data Visualisation  
  • Principles of Programming (Python)

Complete min. 6 core courses:

  • Introductory Data Analysis  
  • Analytics and Business
  • Data Visualisation and Communication
  • Database Management  
  • Managing People, Analytics and Change
  • Predictive Analytics*
  • Principles of Programming

 

Choose 1 elective:  

  • Analytics and Consulting  
  • Decision Making in Analytics
  • Financial Modelling
  • Foundations of Marketing Analytics
  • Human Resources Analytics

Complete capstone course:

 

Capstone**  

or

Complete 3 core courses:

  • Customer Behaviour and Analytics
  • Data Privacy, Data Ethics and Governance  
  • Marketing in a Digital World

 

Choose 1 elective:

  • People, Organisations and Teamwork
  • Emerging Technologies 

Complete 7 core courses:

  • Introductory Data Analysis  
  • Analytics and Business
  • Data Visualisation and Communication
  • Database Management  
  • Managing People, Analytics and Change
  • Predictive Analytics*
  • Principles of Programming

 

Complete capstone course:

 

Capstone**  

 

* This course has a pre-requisite: Introductory Data Analysis.

** These courses have a pre-requisite of 6 courses. 

6 + 6 Data Science Pathway to General Analytics 

Start at:

 

SIM Graduate Diploma in Data Science
Complete total of 6 courses  

Articulate to:

 

UNSW Master of Analytics (General Analytics)
Complete total of 6 courses 

Complete 6 core courses:

  • Data Analytics: Systems and Processes
  • Data Mining and Machine Learning
  • Data Privacy, Data Ethics and Governance  
  • Data Visualisation  
  • Predictive Analytics
  • Principles of Programming (Python) 

Complete 3 core courses:

  • Introductory Data Analysis  
  • Database Management  
  • Managing People, Analytics and Change 

 

Choose  3 electives:  

  • Analytics and Consulting  
  • Decision Making in Analytics
  • Financial Modelling*
  • Foundations of Marketing Analytics*
  • Human Resources Analytics*
  • Managing Customer Analytics
  • Social Media and Digital Analytics 

 

Complete capstone course:

 

Capstone**  

 

* These courses have a pre-requisite: Introductory Data Analysis.

** These courses have a pre-requisite of 6 courses. 

4 + 8 Digital Marketing Pathway to Marketing Analytics

Start at:

 

SIM Graduate Certificate in Digital Marketing
Complete total of 4 courses   

Articulate to:

 

UNSW Master of Analytics (Marketing)
Complete total of 8 courses 

Complete 3 core courses:

  • Customer Behaviour and Analytics
  • Data Privacy, Data Ethics and Governance  
  • Marketing in a Digital World

 

Choose 1 elective:

  • Data Visualisation
  • Principles of Programming (Python)

Complete 1 core course:

  • Foundations of Marketing Analytics

 

Choose 5 core courses:

  • Introductory Data Analysis
  • Analytics and Business
  • Data Visualisation and Communication
  • Database Management  
  • Managing People, Analytics and Change
  • Predictive Analytics*
  • Principles of Programming

 

Choose 1 elective:  

  • Analytics and Consulting
  • Decision Making in Analytics
  • Financial Modelling
  • Human Resources Analytics

 

Complete capstone course:

 

Capstone**

or

Complete 3 core courses:

  • Customer Behaviour and Analytics
  • Data Privacy, Data Ethics and Governance  
  • Marketing in a Digital World

 

Choose 1 elective:

  • Emerging Technologies
  • People Organisations and Teamwork

Complete 1 core course:

  • Foundations of Marketing Analytics

 

Choose 6 core courses:

  • Introductory Data Analysis
  • Analytics and Business
  • Data Visualisation and Communication
  • Database Management  
  • Managing People, Analytics and Change
  • Predictive Analytics*
  • Principles of Programming

 

Complete capstone course:

 

Capstone**  

 

* This course has a pre-requisite: Introductory Data Analysis.

** These courses have a pre-requisite of 6 courses. 

6 + 6 Data Science Pathway to Marketing Analytics

Start at:

 

SIM Graduate Diploma in Data Science
Complete total of 6 courses    

Articulate to:

 

UNSW Master of Analytics (Marketing)
Complete total of 6 courses  

Complete 6 core courses:

  • Data Analytics, Systems and Processes  
  • Data Mining and Machine Learning  
  • Data Privacy, Data Ethics and Governance
  • Data Visualisation  
  • Predictive Analytics  
  • Principles of Programming (Python) 

Complete 4 core courses:

  • Introductory Data Analysis  
  • Database Management
  • Foundations of Marketing Analytics*  
  • Social Media and Digital Analytics

 

Choose 1 elective:  

  • Analytics and Consulting
  • Decision Making in Analytics
  • Human Resources Analytics*

 

Complete capstone course:

 

Capstone  

 

* This course has a pre-requisite: Introductory Data Analysis.

** These courses have a pre-requisite of 6 courses.

4 + 8 Analytics Pathway to Human Resource Analytics 

Start at:

 

SIM Graduate Certificate in Analytics
Complete total of 4 courses    

Articulate to:

 

UNSW Master of Analytics (Human Resource Analytics) 
Complete total of 8 courses  

 Complete 3 courses:

  • Data Analytics, Systems and Processes
  • Data Privacy, Data Ethics and Governance  
  • Data Visualisation

 

Choose 1 elective:

  • Emerging Technologies  
  • Principles of Programming (Python)  
  • Predictive Analytics  
  • Cybersecurity Management 

Complete 7 core courses:

  • Introductory Data Analysis  
  • Database Management
  • Human Resources Information Systems
  • Human Resources Analytics*
  • Managing People, Analytics and Change  
  • Predictive Analytics*  
  • Principles of Programming 

 

Choose 1 elective:  

  • Attracting, Evaluating and Retaining Talent  
  • Career Navigator
  • Change Management  
  • Diversity, Equity and Inclusion
  • Employee Wellbeing and Engagement  
  • HR Policies and Practice
  • Managing Yourself and Others  
  • Organisational Development  
  • Strategic Consulting Project  
  • Strategic Rewards and Performance Management
  • Sustainability and Human Resources

 

* This course has a pre-requisite: Introductory Data Analysis.

6 + 6 Data Science Pathway to Human Resource Analytics 

Start at:

 

SIM Graduate Diploma in Data Science
Complete total of 6 courses   

Articulate to:

 

UNSW Master of Analytics (Human Resource Analytics) 
Complete total of 6 courses    

 Complete 6 core courses:  

  • Data Analytics, Systems and Processes
  • Data Mining and Machine Learning  
  • Data Privacy, Data Ethics and Governance  
  • Data Visualisation  
  • Predictive Analytics  
  • Principles of Programming (Python)

Complete 5 core courses:

  • Introductory Data Analysis  
  • Database Management  
  • Human Resources Information Systems  
  • Human Resources Analytics*  
  • Managing People, Analytics and Change 

 

Choose 1 elective:  

  • Attracting, Evaluating and Retaining Talent  
  • Career Navigator  
  • Change Management  
  • Diversity, Equity and Inclusion  
  • Employee Wellbeing and Engagement  
  • HR Policies and Practice  
  • Leadership Development
  • Managing Pay and Performance
  • Managing Yourself and Others  
  • Organisational Development  
  • Strategic Consulting Project  
  • Sustainability and Human Resources  

 

* This course has a pre-requisite: Introductory Data Analysis.

A master's degree from a global top 20 Australian university will unlock many careers in Singapore and abroad.

 

Download your program guide to find out more about how the Master of Analytics can open doors in existing and emerging roles in analytics.

 

Diverse and rewarding careers await Master of Analytics graduates. Roles may include:

  • Analytics Manager
  • Business Process Analyst
  • Management and Analytics Consulting
  • Project Manager
  • Market Researcher
  • Senior Business Analyst
  • Business Process Analyst
  • Change Analyst
  • Database Administrator
  • Data Engineer
  • Business Analyst
  • Marketing Manager
  • Marketing Analytics Specialist
  • Operations and Logistics Analyst
  • Quantitative Analyst
  • Insights Analytics Senior Analyst
  • People Analytics Manager
  • People Experience (PX) Systems and Insights Manager
  • Remuneration and Analytics Manager
  • Senior Business Analyst
  • Strategic People Analytics Consultant
  • Workplace Systems and Data Officer
  • Workforce Planner

1. Apply to SIM:

First, contact our SIM Student Advisors to discuss your application, which includes meeting the academic and English language entry requirements for your selected SIM E-Learning program.

 

2. Complete SIM program:

Complete the required number and combination of SIM E-Learning courses with a weighted average mark (WAM) of 65% or higher to meet UNSW’s academic entry requirements.  

 

3. Application to UNSW:

Apply to articulate to the corresponding UNSW Online master’s degree.  

 

4. Admission to UNSW:

Upon successful admission, receive the 20% fee savings on the remaining UNSW Online courses to graduate with a master’s degree. Save up to 35% in total versus undertaking the full UNSW master's degree, from start to finish.

 

Please note:

  • Students studying UNSW Online master’s degrees are not eligible for an Australian student visa (subclass 500) or a Temporary Graduate visa (subclass 485).
  • The award is only available to non-Australian and non-New Zealand citizens.  

As part of the articulation program, payments would be subject to both partner institutions, the Singapore Institute of Management (SIM) and UNSW Sydney.

 

4 x SIM courses + 8 x UNSW courses

 

Indicative fee per course (SIM)

$1,907.50 SGD

 

Indicative fee per course (UNSW)

$3,458 SGD

 

Indicative total program fees

$35,297 SGD

6 x SIM courses + 6 x UNSW courses

 

Indicative fee per course (SIM)

$1,907.50 SGD

 

Indicative fee per course (UNSW)

$3,458 SGD

 

Indicative total program fees

$32,195 SGD 

Please note: SIM fees are for domestic students residing in Singapore. UNSW indicative fees are inclusive of the fee savings, assume an AUD-SGD currency exchange rate of 0.83, and may vary based on course selection and calendar year of enrolment. Please speak to a Student Advisor for personalised fee information. More fee terms and conditions available here.

At UNSW Online, we’re here to support you every step of the way as you work toward graduating from one of the world’s leading universities. Our online learning environment is designed to fit seamlessly into your busy schedule, giving you the flexibility to access course resources anytime, anywhere on any device. We offer six study blocks, known as hexamesters, each year. These seven-week blocks with orientation time beforehand allow you to focus on one course at a time – providing the perfect balance between study and life’s other commitments.
 

Our academics are among the best in the world and even though you’re studying online, you’ll experience the same high-quality education as our on-campus students. Throughout your journey, you’ll have the dedicated support of your Student Success Advisor. From enrolment to graduation, they’ll be your go-to for all non-academic queries, available by phone or email to ensure you stay on track. You’ll also benefit from Career Success – a self-paced, curated module designed to help you build and implement an effective career plan. With access to tools like Career AI (powered by VMock) and CaseCoach as well as guides for perfecting your LinkedIn profile, resume and cover letter, you’ll be equipped to take the next step in your career with confidence.

Why choose the Master of Analytics at UNSW Online?

Top 20 global university*

UNSW is ranked 20th globally, reflecting our commitment to excellence.

*QS World University Rankings, 2026

#1 for Business and Management*

Learn from the top experts and academics in Australia for Business and Management studies*.

*QS World University Rankings by Subject, 2025

Industry respected degrees

Our programs are accredited by both AACSB and EQUIS, giving you immediate industry recognition and professional network connections. 

Most employable graduates* 

UNSW is recognised for producing the most employable graduates, winning the AFR Top100 Future Leader Awards six years in a row.

*AFR, Top 100 Future Leaders Awards 2020–2025

In a world awash with data, many organisations struggle to turn information into action. This is creating a growing demand for professionals who can bridge that gap. By combining analytical rigour, creativity, and real-world application, the Analytics programs are designed to help you learn how to transform data into clear, objective insights that can drive better, bolder business decisions.

Dr Eric Isaacson
Analytics Program Director

Image
Dr Eric Isaacson from UNSW

I never thought I could study again after a long gap and with kids. But the excellent program design, resources, help from peers and academic staff and the flexible and easy to understand study materials has enabled me to finish my master's. I learned many new skills like programming (python, R, Tableau) - without having a single idea about it before - in a very easy and effective way. The discussion forum was an interesting way for the remote students to be connected with peers and exchange ideas. The program has added great value to my skills and profile and opened doors to many opportunities I can choose from.

Farah Tilat
Master of Analytics Graduate

Still have questions?

We're here to help

OR call Local: 800 8528 463 |
Intl: +65 6313 1545

We're here to make things easy for you. First, let's chat on the right study for your goals. Since you'll start with SIM and then articulate to UNSW, our SIM Student Advisors can talk you through how it works.

Not sure what to ask? Here is how we can help:

  • Choosing the right program
  • Award eligibility
  • SIM articulation to UNSW
  • Online study experience
Back to top